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October 2006



Leading the Way
by Linda E. Kelley, PLS

I have been a member of NALS for many years, have belonged to two separate chapters, and have served as Membership Chair and President for multiple terms.  At present, I am a member of the Virginia Beach Legal Staff Association (VBLSA), have served as Vice President and Membership Chair for the two preceding years, and am in my first term as President. VBLSA was fortunate to win two awards at our state level (VALS), one for most new members and the other for most retained members.

Polls taken of our members indicate they come to meetings for the programs, continuing legal education, and networking.  Because meetings held without a speaker are not well attended, the success of VBLSA is dependent upon good speakers and programs. 
VBLSA held a Leadership Retreat in July and was attended by the officers and most committee chairs.  Many things were discussed and decisions were made to implement several features to pique the interest of our members.

A mentoring program has been put into place whereby a “seasoned” member will be assigned to a new member and will assist that member with questions about the Association and help her to become comfortable in the chapter.  This mentoring will extend to visitors as well.  The mentor will call the visitor after the meeting and personally invite her to the next meeting.
 
Have you gone to a chapter meeting, seen the same person again and again, but  you do not know or cannot recall the person’s name?  A resolution of this problem was the formation of a Picture Directory to be used only within the chapter.  Digital pictures are taken of each member and inserted in our current directory.  Now, when one has that “senior” moment or cannot place the face, it will be only a matter of flipping open the Directory to match the name to the face.  People like to be recognized by name and this is a great tool for that purpose.

Along with the recognition idea came the Member Spotlight.  A member is selected and interviewed.  The article, along with the member’s photograph, is included in the newsletter sent to members the week prior to the regular monthly meeting.

One of the most exciting ideas resulting from the Leadership Retreat was the creation of a Young Members Section of VBLSA.  This section includes members who are 35 years old or younger.  The priorities and goals of older members frequently do not  coincide with the goals and aspirations of those members who are between 20 and 35 years of age.  The Section Chair and a number of the officers plan to participate in job fairs, where students of all ages are likely to attend.  Targeting the younger members, including students from high schools and colleges, is a great way to build a chapter and is tapping some valuable resources.  While older members provide experience and guidance, younger members supply energy, innovation, and freshness.

A procedure in place that has been used for years may have valid reasons for functioning in the same manner.  However, some procedures are outdated and need a new approach.  The slogan, “It’s always been done that way” needs to be thrown out.  It should be replaced with, “We are open to new ideas.”

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